My second college project work, which i have to make a 10 seconds long e4 ident, using macromedia flash 8 animation software. Nickelodeon international latin america idents 2011 hd nickelodeon, hd 1080p. This animation doesnt have to use any objects or anything, just a tripod and a webcam to capture the motion and edit it using the istop motion software. The ident gallery current uk television presentation. I am writing an essay on andy martins direction and animation design in the e4 music idents produced in 2008. A very basic example of this would be the bbc ident, which is known internationally by 3 white blocks with the letters inside. Jun 22, 2011 the aspect im most pleased about is receiving my feedback and also making my animation reflect e4 idents.
This ident suggests that the channel contains a variety of fun programmes for us to watch, its colourful which also suggests the same thing, its entertaining to watch, its so unique that we can remember it because it was creative and the music isnt. This unit i am learning now to create and construct an ident. I think that my ident reflected e4 because my ident was fun and young which is what e4 is all about. This was shot then put together using the software moviemaker. For this challenge you are required to develop a short 2d animation with soundtrack. Task 3 be able to originate and plan a television ident.
Apr 02, 2010 this is one of my college project works, which i have to make a 10 second long e4 ident, using macromedia flash 8 animation software. See more ideas about mtv, history cartoon and mtv music television. E4 idents are quite easy to recognise so we tried to make it look like it was noticeably an ident for e4. The colour and lighting in the e4 it is high key unnatural because its animation, so therefore its been edited in. Dvd interfaces title and credit sequences, animated captions, stings, idents, interactive menus, web banners what is motion graphics. We produced a storyboard of our idea on a3 paper, we then had to give a presentation of our ident to our lecturers who were impersonating as e4s management. Ok, so its normally not the kind of animation that were all used to, with slapstick humour and cookie characters, but its still animation in some form. In order to comply with their brief, you must use a 2d animation technique, an animated character and the soundtrack provided by e4 in your final ident animation. This was our first attempt at our animation for e4. If the name of the company is unclear after a 1015 second ident then it isnt very effect. E4 gnr stirling animation by yanpictures on deviantart. Unit 64 motion graphics and compositing video site title. A new breed is born as two big cats clash in a desolate neon pink desert.
After finishing of the animation of the logo and i was happy with the look of the environment and logo i did a few test render to see how they looked when rendered it appeared to work well. With help from my peers and tutor i got to grip with the software and computer and slowly progressed to create my ident. E4 ident great northern railway stirling single 2d flash animation. Using after effects to produce my final ident, i would like to create a crack in ice appear, in which the e4 logo will make as it falls on the ice. The colour of purple represents royal, so using this colour for a tv channel aimed at teenagers and young adults is really distinctive.
This e4 ident really follows along in their random style of idents where anything and everything can happen. Devised by channel 4 and 4creative, the idents see the introduction of eefer, a robot in the form of e4 s logo which like the channels signature purple theme, hasnt changed. Therefore virtually all young people who are familiar with e4 will recognise one of their idents almost immediately. I want my mtv that i bought in a mediaplay store sometime in the it has the jimmy the cab driver bumps, dennis leary. Animation can cost a lot to make, whether its the software of the tools that are used. Unit 64 motion graphics and compositing video my blog. It also represents fresh and unique as a channel because. The way in which they created it was using the pen tool in adobe illustrator to create more complex and curved objects such as the hair and the creases in the arms from where the jacket is. Motion graphics are computer generated, images, captions, illustrations, and.
I think that receiving my feedback made me realise all that hard work paid off. The main goal of this project was to create sting ident for the uk channel e4, using. Also stop motion animation techniques and software to create my finished ident. Dec, 2011 i am writing an essay on andy martins direction and animation design in the e4 music idents produced in 2008. Also, each of the idents has updatable elements which means each ident can be changed at any time. E4s demographics shows that their viewers are predominantly young and upmarket. Duration is an essential part in making idents, if its too short the viewer might not know whats going on, and if its too long then the viewer will lose interest and the ident will become more of a short animation rather than an ident. Brand manifesto jackson music behance motion design software development. The animation features a gnr stirling single 422 steam locomotive, pulling an express train somewhere in yorkshire, and the e4 came out of her funnel, before hitting the tunnel entrance. E4 paper bumper ident stop motion alperton community school btec level 1 creative media production unit 9. I will be making an e4 ident because the target audience for the tv channel is young audience such as teenagers.
In some ways this was difficult because we chose to do a real life stop motion not a stop motion animation, which is. Cartoon network ident evolution channel branding, 3d animation, cartoon. I would also like to produce a 3d e4 logo in maya, or in illustrator, depending on the time available. The aspect im most pleased about is receiving my feedback and also making my animation reflect e4 idents. These types of idents can be seen on channels such as bbc3 and e4, whereas channels like bbc2 and bbc4 are used for more factual programming, therefore the idents tend to have a more serious tone to the them, as it reflects the tone of the channel.
The meaning behind images is looked at in three different functions, one is to increase the consumer awareness, to then convert the awareness into familiarity and to influence consumer buying behaviour. At 6am thursday 31st october 20, a new look launched on e4. Like practically all e4 idents, this one features a whole lot of stop motion and the occasional bit of 3d animation. On 27 september 2018, e4 launched a new logo and on air presentation. These extremely short segments almost always feature animation of some sort. An ident is a video identification of a channel that advertises the different programs to an audience by introducing the next program and showing a time schedule of the shows that are coming on. The ident gallery current uk television presentation cookies at the ident gallery by continuing your visit, itll be assumed that you are happy to accept cookies from the ident gallery. Share ventures branding branding animation 3d logo 3d splash brand agency intro motion s symbol logotype ventures share logo brand illustration. Akas kristian andrews designed and directed this tongueincheek homage, using a combination of stopmotion and 3d digital techniques. The animation features a great northern railway stirling single 422 steam locomotive, pulling an express train somewhere in yorkshire, and the e4 came out of her funnel, before hitting the tunnel entrance. The colour in the e4 ident is very bright and purple. In some ways this was difficult because we chose to do a real life stop motion not a stop motion animation, which is what e4 usually use.
Well then get to shoot them and edit them on a macintosh by using a software called i. It usually lasts about 1020 secs and is normally animated creating a. To do this, we need to know what sort of things are associated with e4 in order to make a successful ident. This software will insure that our designed and created ident will be of a more antirealist and imaginated outcome which will create a colourful and entertaining mood. Cookies at the ident gallery by continuing your visit, itll be assumed that you are happy to accept cookies from the ident gallery. I chose to do it for e4, and used softimage, after effects and final cut pro to produce. In my work i used such software as adobe photoshop, after effects, toon. Eefer at 6am thursday 31st october 20, a new look launched on e4.
E4 ident great northern railway stirling single 2d. Mar 15, 2012 heres my final e4 ident animation as part of my mixed media 2d animation lesson at the isle of man college. Devised by channel 4 and 4creative, the idents see the introduction of eefer, a robot in the form of e4s logo which like the channels signature purple theme, hasnt changed. For example e4 is known for being a more youthful channel. Kerry western tv idents task 1 the main purpose of idents is a clever way of identifying a television show or broadcasting station all channels have their own idents and are basically a form of identification towards the viewers so without even thinking the human mind engages and identifies the subject matter. One big problem i later encountered was the render animation of the environment texture. Feb 02, 2012 channel up to date by using new technology, cgi. Planning and producing a video for e4s channel ident competition using stopframe animation.
My idea includes a wintery theme, with polar bears acting as humans, by fishing for e4 s. With these materials we will create a new funky ident for e4. A 30 second animation for an ident project from my second year at university. Due to the loud noises in the video, i listed some examples of motion graphics. Another purpose is for the ident to give a personality to the channel. Although its not as good as it could be and its not smooth and features some flaws, i think for our first try at stop motion it was a good start. The 3d design and animation was created inhouse at nexus productions with ben cowell as head of 3d. In this section i will investigate the different uses of motion graphics, and uses of. Before making our final ident was formed we did a test run, this was to see how the whole process of stop animation would be. Heres my final e4 ident animation as part of my mixed media 2d animation lesson at the isle of man college. Its called reindeer and has to be one of the most amazing 6.
In a small group of 4 we had to create a 10 second long animation, we had a list of objects to choose from to incorporate into our clip. The ident is based on a beach style, and they use very vibrant colours to make it stand out. I would be here all morning if i were to break down each individual oldandnewlogo pair, so i wont. I will be designing a new funky ident using 3d, plasticine, lego and found objects.
Here i gained skills in various techniques and software. The settings that e4 uses is animation software to identify there channel and for bbc one they use live footage in their ident. Kerry western tv idents task 1 interactive media012. Nikita e4 idents unable to find on youtube this was yet another example of an e4 ident. This ident is to help advertise the e4 channel and is created using stop motion animation. This is one of my college project works, which i have to make a 10 second long e4 ident, using macromedia flash 8 animation software. I choose to look at his work as i found the use of music also made by himself was choreographed perfectly with the animation. E4 manthe e4 man tv ident is based in 2d as there is no depth within the characters, there are only outlines, basic colours, and gradients. The theme, topic and software is your choice, as long as you stick to e4s requirements. Stop start animation is a long process and i found it very difficult especially cutout animation. E4 continuity 31 october, 20 e4s refreshed presentation duration.
Idents and stings are the short video clips, that are used to play during the breaks on. With e4, they targeted teenagers because they say that the channel is for a cutting edge young audience. Nov 12, 2009 the ident must give off a tone and mood that fits in well with the channel. E4 is a british digital television channel, launched as a paytv companion to channel 4 on 18 january 2001. The e4 advert is very different from the channel 4 ident. Pixilation is a type of animation which uses a human body to create a perfect animation. Matjaz valentar on dribbble design development, software development. It was all based on animation, and again a fantasy world with a creature emerging from a storage box, with an audience expecting the creature to be an animal, but instead it is the e4 logo. E4 musics new channel idents take you to a weird world inhabited. Dec 14, 2009 with these materials we will create a new funky ident for e4. It usually lasts about 1020 secs and is normally animated creating a target which carries out different elements to specific audiences. As for codes in the idents, they all contain the e4 logo, all contain the same shade of purple and all last around ten seconds. We produced a storyboard of our idea on a3 paper, we then had to give a presentation of our ident to our lecturers who were impersonating as e4 s management.
The stop motion is used in many things in this ident including the moving swamp type thing that emerges from the fireplace to the chair that ends up sinking in it. The e4 rebrand also gives talented emerging filmmakers and animators from across the uk a platform to showcase their superb work. This is a stopmotion piece for the channel e4 for my art and design project on stopmotion animation music. My idea includes a wintery theme, with polar bears acting as humans, by fishing for e4s. The connotations to e4 to me are youthful because the programmes shown on e4 are comedy shows including the big bang theory. Its called reindeer and has to be one of the most amazing 6 seconds of animation in the history of ever. The main goal of this project was to create sting ident for the uk channel e4, using the skills i have learned during my recent trainings in cyprus academy of arts. I will be watching a programme misfits which will help me work towards creating an ident for the chosen brand e4. This e4 ident was created by stop motion animation. In our case we based our ident on e4 and our theme would link to this channel. We must use stop motion animation techniques for our finished idents and also i can animate software. E4 ident for a second year digital film and screen arts ba project. E4 and channel four ident comparision by sam johnson issuu.
V, stations use several different unique idents to show the viewer what station they are watching and also to show what kind of show is coming up. The ident starts as a rubber dinghy moving along the sand with animated animals inside, fishing from the boat. Cribble is the alias for awardwinning, cornish born, london uk based, freelance animator, scott coello. Established with domain expertise in combining information technology staffing along with a vision to provide consultancy to clients, e4 software has staged a strong business sense with resource flexibility and a combination of domain expertise on offshore cost lead. Planning and producing a video for e4 s channel ident competition using stopframe animation. Sep 14, 2011 pixilation is a type of animation which uses a human body to create a perfect animation. Well then get to shoot them and edit them on a macintosh by using a software called i can animate. Therefore idents are to be made to last around about 10 seconds. Dec 14, 2009 i will be watching a programme misfits which will help me work towards creating an ident for the chosen brand e4. Using after effects to produce my final ident, i would like to create a crack in ice appear, in. I tried very hard to get my idea from my head to paper, from paper to computer, from computer to the. Task 3 be able to originate and plan a television ident to a.